When beginning Red Cup Official PTY LTD, I thought the whole idea of a sustainable party cup was the be all & end all. Until I went to a big party where people got messy, throwing cups running a muck. I thought to myself, no one wants to use $15 cups at a party with the potential of them becoming damaged or lost!
At that point, I had a thought on a more affordable & recyclable party cup. Where you could take it to a party & not stress too much about them getting damaged, stolen or lost. Red Cup: Aluminium is what came to fruition. These cups have already been a massive hit in American sport stadiums, so I thought why not give it a shot in Australia!
This cup is only a touch over $4.50 which sounds expensive at first, (can buy a pack of 12 plastic cups for $4.50) but this is where it gets interesting...
Talking from my own experience, I never cleaned plastic cups as they are a pain to clean & dry because of their flimsiness. So per cup you're paying 37.5 cents ($4.50 divided by 12 cups).
With the Red Cup: Aluminium say you use them 20 times before recycling after a big party this makes the price per cup 22.9 cents. Total price of $55 divided by 12 cups is $4.50, therefore $4.50 divided by 20 uses equals 22.9 cents!
The biggest benefit is the fact you can recycle these cups with ease! Unlike plastic, where often they aren't recyclable.
We are working to bring the price down for these Aluminium cups, it's a huge goal of ours!